Army recruitment poster entitled ‘ATS at the wheel’, 1939-1945, Catalogue ref: INF 13/42/8
This government poster encouraged women to join the ATS (Auxiliary Territorial Service). It uses a play on words ‘ATS at the wheel’, meaning women carried out many roles in the war, but they also acted as drivers for the army.
Transcript
ATS AT THE WHEEL.
Ceaselessly new vehicles roll off the production lines. Army units await them, the ATS deliver them.