• This is a poster produced by the British government Ministry of Information in the 1960s.
• At the time, the Hydrogen or thermonuclear bomb was relatively new. The USA and USSR both tested H Bombs in the 1960s, so people were aware of its power and concerned by it.
• During WW2 the government organised Civil Defence measures to protect against air raids and make sure emergency food and medical care was available.
• During the 1950s and 1960s the government produced many Civil Defence films, cinema advertisements, TV programmes and leaflets. This is one example.