Short-form video and Gen Z
Short-form videos are those that are less than three minutes in length. The most interesting platform for short-form content is TikTok and Gen Z are active users of this platform.
If you discover that TikTok is not a platform you have the time to create for, consider Instagram and look at the features it offers for video.
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Long-form video and Gen Z
Long-form videos are those that are more than three minutes in length. YouTube is the most used platform for long-form video content and there are many people within Gen Z who use YouTube, especially those with specific interests looking for informative content on a subject.