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"It doesn't matter" by Fougasse (Cyril Kenneth Bird), 1943. Ink on board.

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It doesn't matter

"It doesn't matter" by Fougasse (Cyril Kenneth Bird), 1943

Catalogue ref: INF 3/187Links to the Catalogue


An original sketch and colour chart for the cartoon: ‘It doesn't matter: the firm pays for it', to become the poster in INF 3/194. This campaign was to encourage workers to be as frugal with fuel in the workplace as they were at home. Above the slogan it is just possible to see the words ‘does' and ‘country' in faint pencil.

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