'Your country needs you' Slogan mouthed by Lord Kitchener on the famous First World War recruiting poster designed by Alfred Leete. This first appeared in September 1914 but was used in various revised formats throughout the war and afterwards.

Ypres Town in the Flanders region of Belgium. The site of a number of important military confrontations during the First World War: the 1st Battle of Ypres (October-November 1914); the 2nd Battle of Ypres (April-May 1915); and the 3rd Battle of Ypres (July-November 1917), also known as the Battle of Passchendaele.